MrBeast Net Worth

What is MrBeast's Net Worth?

MrBeast is an American YouTube star, philanthropist, and entrepreneur who has a net worth of $2.6 billion. MrBeast's net worth comes almost entirely from his majority stake in Beast Industries, the holding company that oversees his media, food, and technology ventures. Beast Industries has grown from a YouTube channel into one of the most powerful digital entertainment empires in the world. In 2022, Beast Industries raised money at a valuation of $1.5 billion. In 2025, the company raised money at a valuation of $5.2 billion in a round led by Alpha Wave Global, an investment firm based in the United Arab Emirates. MrBeast reportedly still owns a majority of his company's equity. If we conservatively assume that means he owns 51% after several investment rounds, that means at a $5.2 billion valuation, he's worth $2.65 billion on paper.

As part of a 2024 court case related to MrBeast Burger, an internal "Asset & Monetization Review" document became public, revealing that Beast Industries generated $223 million in revenue in 2023 and was on pace to generate $700 million in 2024. These disclosures confirmed what had long been suspected: MrBeast was technically a billionaire. He first accomplished that feat at the age of 26, which made him the eighth youngest billionaire in the world. Even more impressively, out of the 16 billionaires in the world at that time who were under the age of 30, all but MrBeast inherited their fortunes.

MrBeast rose to prominence through his extravagant challenge videos, outrageous stunts, and headline-grabbing giveaways, a formula that regularly attracts hundreds of millions of views. Beginning as a teenager posting gaming clips under the name "MrBeast6000," he went viral with quirky endurance feats such as counting to 100,000. Over time, he scaled into large-scale competitions and philanthropic productions, developing a signature style that blends fast pacing, eye-catching thumbnails, and life-changing prizes.

His influence has since extended far beyond YouTube. He launched MrBeast Burger in 2020, Feastables in 2022, and struck a reported $100 million deal with Amazon in 2024 for an exclusive streaming series. Collectively, his channels — including MrBeast, Beast Gaming, Beast Reacts, and MrBeast Philanthropy — now boast over 470 million subscribers, with his main channel alone surpassing 440 million, making him the most subscribed person on YouTube.

(Photo by Jeff Kravitz/FilmMagic)

Early Life and Career Beginnings

Jimmy Donaldson was born on May 7, 1998, in Greenville, North Carolina, where he attended Greenville Christian Academy, graduating in 2016. From an early age, he was fascinated by YouTube, launching his first channel at just 12 years old under the username MrBeast6000. His earliest uploads were a mix of gameplay clips, commentary, and simple reaction videos.

Donaldson briefly enrolled in college after high school but dropped out after only a semester to focus on YouTube full-time. By his late teens, he had become obsessed with studying the platform's algorithm and audience behavior. He and a small group of friends spent years analyzing which titles, thumbnails, and pacing techniques drove virality. This meticulous approach to reverse-engineering success gave Donaldson a foundation that most creators lack, setting the stage for his eventual rise to the very top of the platform.

Mr Beast's Success

Donaldson's breakout moment came in 2017 when he uploaded "Counting to 100,000," a video in which he spent 44 hours methodically counting from one to 100,000. The absurd but captivating stunt went viral, earning more than 20 million views and putting him on the map. He followed it up with even bigger endurance challenges: counting to 200,000, reading the entire dictionary, saying "Logan Paul" 100,000 times, and watching Jake Paul's "It's Every Day Bro" on repeat for 10 hours straight.

These experiments revealed the template for what would become MrBeast's brand: simple but extreme challenges, presented with dramatic titles and thumbnails, designed to hook viewers instantly. By the late 2010s, his audience had grown into the tens of millions. His videos began averaging more than 20 million views apiece, with many crossing the 100 million mark.

Recognition quickly followed. He was nominated for Vlogger of the Year at the 2019 Shorty Awards, won Breakout Creator that same year, and was named YouTuber of the Year in 2020. That year, he also won Creator of the Year at the Streamy Awards, cementing his status as YouTube's most innovative and influential personality.

Stunt Philanthropy

MrBeast's true breakthrough came in 2018 when he pivoted from endurance challenges to what he calls "stunt philanthropy." Instead of performing outlandish tasks for views, he began giving away large sums of money in creative and entertaining ways. One of his earliest hits from this period showed him handing $1,000 to strangers, a simple idea that resonated instantly. Viewers were drawn to the genuine joy of the recipients, and millions subscribed to see what he would do next.

The giveaways escalated quickly. He began surprising small streamers with donations of $10,000, tipping pizza delivery drivers with stacks of cash, and even handing over cars and houses. By 2019, he was orchestrating large-scale competitions where contestants vied for life-changing prizes. In one of his most famous early philanthropic stunts, he placed $1 million in cash on a table and challenged people to keep their hand on it, with the last person standing winning the full prize. The video became a viral phenomenon and helped cement his reputation as YouTube's biggest benefactor.

The combination of spectacle and generosity proved to be a winning formula. Each video wasn't just entertaining; it created a narrative of life-changing transformation, turning ordinary people into overnight millionaires or giving them opportunities they'd never otherwise have. Millions of viewers tuned in not just for the entertainment, but for the feel-good factor of watching someone's life improve in real time.

This model became the cornerstone of MrBeast's content empire. By pairing massive cash prizes with high-stakes challenges, he found a scalable way to produce content that was both viral and philanthropic. It set him apart from every other creator on the platform and helped propel his subscriber base into the hundreds of millions.

Monthly Video Production Budget

MrBeast has repeatedly explained that his business model requires reinvesting almost everything he earns back into content. By 2020, he was already spending millions of dollars per month producing videos. Today, individual productions can cost between $3 million and $4 million, with the largest projects running into eight figures.

The expenses cover massive set designs, crew salaries, prize money, props, and logistical planning. In some cases, he has even scrapped entire productions after spending millions because they didn't meet his standards. It's a model that might overwhelm traditional media companies but has proven successful for Donaldson: one highly polished, viral video can outperform dozens of cheaper ones.

Monthly Earnings

As we mentioned previously, MrBeast earns at least $3 million per month from his YouTube video views. For example, in March 2022, MrBeast uploaded 54 videos to his 13 channels. Those 54 videos resulted in 283 million total views. To understand how much income that may have translated into, we first recognize that MrBeast has three primary sources of income:

• Ad revenue
• Sponsorships
• Merchandise

Approaching each source:

Ad Revenue

Video ads garner vastly different CPMs in different countries. A video ad in the US and Canada pays significantly more than an ad view in Brazil. However, it would be safe to assume an average video CPM of $5. That's $5 per thousand views, net to MrBeast. At 283 million views, this equates to $1.4 million in net earnings.

Sponsorships

It has been reported previously that MrBeast charges $1 million per month to be the primary sponsor of his main video page. For example, in March, the sponsor was credit bureau Experian. I think it would be safe to assume that through sponsorships on his other channels, Beast is pulling in another $1 million minimum, for a total of $2 million.

Merchandise

AKA the secret holy grail. Last year, when MrBeast made around $54 million, approximately HALF came from merchandise sales, according to various reports. That broke down to $2.25 million per month. Let's round down to $2 million to be conservative.

Tallying these three revenue sources, we get:

1.4 + 2 + 2 = $5.4 million

That equated to $174,193 earned every single day in March 2022.

(Photo by Matt Winkelmeyer/Getty Images for Nickelodeon)

Team Trees

In October 2019, Donaldson teamed up with engineer-turned-YouTuber Mark Rober to launch #TeamTrees, a global fundraiser benefiting the Arbor Day Foundation. The campaign aimed to raise $20 million to plant 20 million trees. Within two months, the goal was reached, and by the following year, more than 23 million trees had been funded.

Two years later, he launched #TeamSeas, another collaborative campaign with Rober, which sought to remove 30 million pounds of trash from oceans, rivers, and beaches. The initiative hit its target within two months, proving MrBeast's ability to mobilize the internet for large-scale environmental causes.

Together, these efforts positioned him not only as an entertainer but as one of the most visible philanthropic figures on the internet.

Mobile Gaming

In June 2020, MrBeast released "Finger on the App," a mobile endurance game co-developed with Brooklyn-based studio MSCHF. Players around the world competed to see who could keep their finger pressed to their phone screen the longest, with the winner receiving $25,000. The game drew massive participation and proved that MrBeast could extend his brand beyond YouTube into interactive entertainment.

Awards

MrBeast has been nominated for several prominent awards during his career so far. In 2019, he won Breakout Creator at the Streamy Awards. That same year, he was nominated for Ensemble Cast and Creator of the Year.

In 2020, MrBeast won the following Streamy Awards:

• Creator of the Year
• Live Special
• Social Good: Creator
• Social Good: Nonprofit or NGO

That same year, he won the YouTuber of the Year award at the Shorty Awards. At the 12th Streamy Awards in 2022, he took home the awards for Social Good: Creator and Brand Engagement.

In 2021, he was nominated for Favorite Male Social Star at the Kids' Choice Awards. At the 2022 Kids' Choice Awards, MrBeast won the Favorite Male Creator award. He won it again in 2023. Upon accepting the award, he was slimed:

(Photo by Kevin Mazur/Getty Images for Nickelodeon)

MrBeast Burger

In December 2020, Jimmy launched the "MrBeast Burger" in partnership with over 300 restaurants around the US. The day after releasing the MrBeast Burger app on the Apple store, it quickly rose to be the #1 most popular free app on the platform. To date, he has sold over a million burgers.

In September 2022, he opened a brick-and-mortar MrBeast Burger location in the American Dream Mall in East Rutherford, New Jersey. MrBeast later expressed regret that quality cannot be guaranteed with wishes to shut down the MrBeast Burger business, but that the Virtual Dining Concepts company would not allow that to happen.

Unfortunately, as it turned out, all was not well with the MrBeast Burger. In August 2023, MrBeast filed a lawsuit against his partner in the enterprise, Virtual Dining Concepts, alleging the company made inedible and low-quality food. The lawsuit also claimed that in the nearly three years since the burger was launched, MrBeast had not made a single dollar off the venture. In August 2023, it was announced that Virtual Dining is countersuing Mr. Beast for $100 million.

Clothing Line

Outside of YouTube revenue, MrBeast's second-biggest source of income is his merchandise line. Sold through shopmrbeast.com, he offers a wide range of t-shirts, hoodies, hats, water bottles, mouse pads, backpacks, and more. It has been estimated that roughly 40% of MrBeast's annual income comes from merchandise sales.

Feastables

In January 2022, Donaldson launched Feastables, a food company that debuted with a line of chocolate bars branded as MrBeast Bars. The launch was accompanied by sweepstakes and challenge videos, turning fans into customers overnight. By 2023, the company had expanded into snacks like "Karl Gummies," in collaboration with fellow creator Karl Jacobs.

Feastables quickly became one of Beast Industries' most successful ventures, generating over $200 million annually. It is widely seen as a model for how creators can build billion-dollar businesses off the back of their audiences.

Charity

Over the years, MrBeast has donated or raised tens of millions of dollars for various charities. His stunt videos have donated items to homeless shelters, the Veterans Army Wounded Warrior Program, Saint Jude Children's Research Hospital, and a local animal shelter in Los Angeles. For example, a December 2018 video donated $100,000 worth of clothing and other items to homeless shelters.

Personal Life

Jimmy suffers from an inflammatory bowel condition called Crohn's disease. He was diagnosed with the disease in ninth grade. Over the years, he has mentioned the long-term battle he waged against the debilitating condition. Before being diagnosed, he was getting sick nearly every day and, at one point, lost 30 pounds over a summer because of the extreme discomfort. In addition to medication, MrBeast follows a fairly strict diet.

Girlfriend

In June 2019, Jimmy began dating Maddy Spidell. They met over Twitter. Maddy was revealed as MrBeast's girlfriend for the first time in a February 2020 video titled "Surprising My Girlfriend With 100,000 Roses For Valentine's Day." That video has more than 50 million views as of this writing. Maddy has gone on to appear in several more MrBeast videos, including "I Adopted EVERY Dog in a Dog Shelter" and "I Spent 50 Hours in Solitary Confinement."

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