What is Chris Pavlovski's net worth?
Chris Pavlovski is a Canadian entrepreneur who has a net worth of $1.3 billion. Chris Pavlovski has emerged as one of the most successful tech entrepreneurs of the 2020s, primarily known as the founder and CEO of Rumble, a video-sharing platform positioned as a free speech alternative to YouTube.
The Canadian-born businessman transformed a modest creator-focused platform founded in 2013 into a publicly traded company valued at billions, attracting significant investment and political support along the way. Pavlovski's business approach blends technological innovation with political positioning, capitalizing on growing concerns about content moderation on mainstream platforms. By early 2025, his vision of building a "parallel economy" for content creators had made him a billionaire with an estimated net worth of $1.3 billion, largely derived from his substantial ownership stake in Rumble.
Rumble Shares
According to the company's latest SEC filings, Chris owns 140 million shares of Rumble, roughly 44.6% of the total outstanding Class A shares. He is the largest shareholder.
Early Life and Entrepreneurial Beginnings
Born in Canada to parents of North Macedonian descent, Chris Pavlovski displayed entrepreneurial instincts from an early age. During the late 1990s and early 2000s, while still a teenager in Toronto, he began building websites, developing technical skills that would later serve as the foundation for his business ventures. This early experience coincided with the commercial internet's rapid expansion, giving Pavlovski insight into digital platforms during their formative years.
One of Chris' ventures around this time was the comedy website video jokeroo.com. Chris launched jokeroo from his parents' home in Brampton, Ont., in 2001. Pre-dating YouTube by several years, Jokeroo was joined by a handful of early online video sites like eBaumsworld and Break.com.
In 2011, Pavlovski founded Cosmic Development, an IT outsourcing company that established offices in Serbia and North Macedonia, his parents' homeland. The company grew to employ over 250 people and service approximately 90 clients, demonstrating Pavlovski's ability to build successful tech operations even before his higher-profile ventures. Notably, this earlier business would maintain connections with his later enterprises, with Rumble becoming a significant client for Cosmic Development's services.
Rumble's Origins and Transformation
Pavlovski launched Rumble in 2013 with a specific focus: creating a YouTube alternative that would better support small creators with rights management. For several years, the platform operated with relatively modest ambitions and user numbers, establishing itself as a niche alternative in the video-sharing ecosystem.
The pivotal transformation came in 2020, when conservative content creators and viewers, frustrated by what they perceived as censorship on mainstream platforms like YouTube, began migrating to Rumble. This shift was dramatic – user numbers surged from approximately 1 million to 21 million monthly users by the end of 2020. Recognizing the opportunity, Pavlovski repositioned Rumble with an explicit anti-censorship, anti-Big Tech identity that resonated with this growing audience.
This strategic pivot attracted significant financial backing. In 2021, Narya, a venture capital firm cofounded by JD Vance with Peter Thiel's support, invested $25 million in Rumble, providing both capital and political connections that would prove valuable in the platform's expansion.
Going Public and Expanding the Vision
In September 2022, Pavlovski guided Rumble through a SPAC merger to become a publicly traded company. The deal, facilitated by Howard Lutnick, the CEO of Cantor Fitzgerald and later Donald Trump's commerce secretary nominee, reflected Rumble's growing connections to influential figures in finance and politics. On its first trading day, Rumble's stock reached an all-time high of $16.81 per share, validating Pavlovski's vision for the company.
Following the public listing, Pavlovski relocated Rumble's headquarters to Longboat Key, Florida, and embarked on an ambitious expansion strategy. Rather than positioning Rumble as merely a video platform, he articulated a vision of creating a "mini Google" – a comprehensive ecosystem of services that could function independently from established tech giants. This expansion included developing a proprietary advertising system, acquiring a podcasting and livestreaming platform created by tech entrepreneur David Sacks, and launching cloud services.
Simultaneously, Rumble pursued an aggressive creator acquisition strategy, signing contracts with conservative commentators, gaming streamers, and sports personalities to build exclusive content and draw viewers from competing platforms. This strategy required significant investment, contributing to substantial operating losses as Pavlovski prioritized growth over immediate profitability.
Financial Breakthrough and Billionaire Status
By late 2024, despite growing its user base to over 67 million monthly users, Rumble faced financial challenges. The company had reported cumulative losses exceeding $218 million since the beginning of 2023 and had depleted about two-thirds of the cash raised during its public listing.
The turning point came on December 20, 2024, when Pavlovski secured a $775 million investment from cryptocurrency giant Tether. The deal provided $250 million in operating capital and allocated $525 million for stock buybacks, significantly improving Rumble's financial position. The announcement triggered a dramatic stock rally, with Rumble shares more than doubling in value over the following week.
This sudden appreciation of Rumble's stock transformed Pavlovski's personal finances, with his 25% stake (plus additional options) valued at approximately $1.3 billion by January 2025. The deal also included provisions for "earnout" shares that could potentially increase his ownership to as much as 44% if certain stock price thresholds are maintained, creating additional upside potential.